If you need bounce rate reduction, go back to basics. Try to re-evaluate to get bounce rate reduction… what do you want your visitors to do? Space can be an expensive commodity, especially online. Viewing screens get smaller every year and no one wants to read “war & peace” before they can buy or try your products ...

So you have a beautiful website that’s responsive to mobile devices with a great sales funnel in place to successfully convert all of your traffic to potential clientele… what next?Is it still possible to improve your website’s customer conversion rate? First, determine your site’s existing customer conversion rate. This is the total number of leads generated ...

I’m going to say something that may shock you; “SEO is NOT for lead generation.” That’s right I said it. Search Engine Optimization is essential for any website looking to be found but indeed it is limited in its reach and is not intended to be a means of lead generation.  For years business owners ...

Why you shouldn’t buy a website for your business?!  You’re probably thinking we’ve lost our minds. But it’s true!  Don’t ever buy a website for your business. It’s a losing proposition for quite a few reasons. First off, your website is not a commodity, it’s an integral part of a greater process. The belief that “if you ...

Your site is so much more than just an online “flyer” The internet affords many benefits that are not available in print form such as visitor interactivity and engagement as well as the analytics used to diversify, save and make available specific user preferences and the benefits of behaviors gathered during visits. A real competitive edge ...