
The Importance of E-A-T in SEO: What You Need to Know
Have you ever wondered why some websites appear at the top of Google’s search results? Well, it’s because they have something called E-A-T. But what exactly is E-A-T and why does it matter for SEO? E-A-T stands for Expertise, Authoritativeness, and Trustworthiness. According to Google, these are the qualities that